Tourism Victoria Structure
Tourism Victoria is a State Government statutory authority. We report to The Hon. Louise Asher MP, the Minister for Tourism and Major Events.
To deliver on our promise of growth, we work under the Tourism Victoria Board, which is made up of 10 experienced private sector representatives, who focus our business activity on four action goals.
Find out more about Tourism Victoria’s executive team and Board.
As Australia’s culture capital, we’re promoting Victoria’s rich urban and regional experiences with campaigns reflective of our compact diversity. Ensuring Victoria is a distinctive and competitive tourist destination, we drive visitation, boost expenditure and extend length of stay.
With seed investment and deep industry knowledge, we identify and facilitate new infrastructure opportunities to support the development of viable, high quality tourism assets, attracting ongoing visitation.
The Strategy and Policy division works to create a strong strategic framework for the development of the tourism industry and creates accountability across Tourism Victoria through a range of planning and reporting functions.
The Executive Services division supports our department, other Government departments and the Tourism Victoria Board by providing advice and executive support.
|Last Updated ( Wednesday, 08 December 2010 )|