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Crisis Management and Communication

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Crisis Essentials Guide

The ‘Crisis Essentials’ guide (1.5 mb) aims to provide essential information to tourism businesses about how to prepare for, respond to, and recover from a crisis event.

Possible crisis events that could affect your business include natural disasters such as a bushfire or flood, or manmade events such as a pandemic or chemical leakage.

An emergency can have a profound affect on a tourism business whether it directly impacts upon the business or simply occurs within the same region, state or country. Tourism regions are vulnerable to public perceptions of health and safety. An emergency in your area can potentially result in a downturn in visitation to your business.

This guide will help you to get organised so you can recover more quickly from any emergency incident.

It will also be supported by a series of briefings and workshops for tourism businesses located in high bushfire risk areas, made possible through generous funding from the CFA. Details of these events will be released shortly.

“The ‘Crisis Essentials’ guide will support the more comprehensive ‘Open for Business’ crisis management publication which will be available in late October. 

Hard copies of the guide are also available from Tourism Victoria on 03 9653 9777.

Last Updated ( Tuesday, 13 October 2009 )